Posts tagged HawthoRNe
How To Promote A Trending Topic
Now that there have been a handful of promoted trending topics on Twitter, I think it’s time for me to weigh in.
To start, I believe having a promoted trending topic in the first place is a too much like traditional media, in that it interrupts. Up until now, there was a part luck and part genius equation involved with going viral. Now that you can pay for these services via Twitter, I think it cheapens Twitter as a social media. The big guys are still able to throw cash around to grab your attention, rather than earn it. But if you are going to promote a trending topic, here is how to go about it.
